There has been a range of different activities by Mazda in 2020 to acknowledge its centenary. However, the ultimate celebration to mark this historic occasion sees the company doing what it does best, by producing special 100th Anniversary Edition models across each model line, in limited numbers.

Mazda originated as a company producing cork and then took the path to manufacturing automobiles at its base in Hiroshima. The design theme pays homage to Mazda’s first passenger vehicle, the 1960 R360 Coupe.

Mazda New Zealand Managing Director, David Hodge, says the 100th Anniversary Edition models are the perfect way to celebrate the company’s 100th birthday.

“Mazda has been a leading innovator in the industry. From the development of the rotary engine through to winning Le Mans 24 Hours and the development of the Skyactiv engine, Mazda has made its mark in the automotive industry and will continue to do so in the future.

“Our customers, who have been such an important part of the Mazda story, get the opportunity to share in the celebrations by purchasing special 100th Anniversary Editions from our passenger and SUV range starting from MX-5 right through to our flagship CX-9.”

There is a specially designed 100th Anniversary Logo that overlays the current Mazda brand symbol atop the round “Industry” logo created when Toyo Kogyo – the original name of the company – was first formed.

All the special 100th Anniversary Edition models will feature Snowflake White Pearl exterior paint, the 100th Anniversary exterior badge, 100th Anniversary wheel caps, burgundy leather seat trim with 100th Anniversary headrest logo, red floor carpet and floor mats with 100th Anniversary aluminium branding, 100th Anniversary key fob, special edition lower instrument panel trim and white door trim inserts.

Because of the expected high demand Mazda New Zealand has been allocated a total of 100 of the 100th Anniversary Edition vehicles and each model will be available at different times between August 2020 and January 2021. More information is available from the website.

The full range of Mazda’s SUV vehicles will be included in the New Zealand offering, but the new utility won’t be available as an anniversary model.

Under Mazda’s Sustainable Zoom-Zoom 2030 vision, and in line with Mazda’s mission to enrich people’s lives and create a sustainable society, for every 100th Anniversary Edition vehicle sold, Mazda New Zealand will purchase 50 trees from the Trees That Count programme to plant in the “Mazda Native Forest”.

David Hodge says: “This is a great initiative and builds on the work we have done planting trees at schools with Project Crimson since 2008 via the Mazda Foundation’s TREEmendous School Programme. More recently Mazda’s association with Trees That Count, has seen a further 50,000 trees planted throughout New Zealand.”

Trees That Count can provide regular updates to the 100th Anniversary owner about their trees, including planting date and their location, while Mazda will also produce unique number plate surrounds with special “Mazda” and “Trees That Count” branding.

Pricing for the 100th Anniversary Edition models begin at $31,895 for the Mazda2 100th Anniversary Edition model.

For more information and to register your interest, please visit:

Mazdacare features as standard with every new Mazda passenger vehicle – a commitment Mazda makes to ensure each new vehicle continues to perform in optimum condition. Mazdacare comprises a Mazda Genuine Factory Warranty and Mazda On Call Roadside Assistance for a five-year, unlimited kilometre period and Genuine Mazda Servicing for three years/100,000 km (whichever occurs first) for all passenger vehicles except for Mazda3 and CX-30 where the schedule is for five years/100,000 km (whichever occurs first) at no extra cost.


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